ADVERTISING
Creative campaigns
built around one strong idea.
Campaign concepts, creative direction and advertising assets — connected from the start.
STENMAKE develops the creative idea and produces the work that carries it. From a launch or promotion to ongoing campaign content, we connect design, video and visual production around your brand, your message and your audience.
01 / CAMPAIGN CONCEPT
An idea with a clear purpose.
The campaign starts with what you need to communicate and why it matters to your audience.
We explore the brief, the brand and the context of the campaign. From there, we shape a creative concept and a message that can guide the work across formats. The objective is a coherent idea with a practical direction for design and production.
- Campaign objectives and audience context
- Creative concepts and core messages
- Creative direction and visual references
- An agreed scope for campaign production
For a product launch, a promotion or a broader brand campaign, the creative approach follows the business objective and the brief.
02 / CAMPAIGN IDENTITY
One idea. A recognisable campaign.
A connected visual language helps the campaign hold together wherever it appears.
We develop key visuals and a campaign identity that relate to your existing brand. Composition, typography, imagery and motion can work together to make the same idea recognisable across the campaign. The direction gives individual assets a shared foundation.
- Campaign identity and key visuals
- Art direction and visual communication
- Campaign design and graphic elements
- Visual direction for video and motion
A campaign can introduce a distinct creative expression while staying connected to the brand behind it.
03 / PRODUCTION & ADAPTATIONS
The work that carries the campaign.
Design, video and content production turn the agreed direction into usable campaign assets.
We produce the materials the campaign needs, bringing together graphic design, video, animation, 3D, photography or retouching as appropriate to the brief. Adaptations carry the same message into the agreed formats, so the campaign remains consistent across its different uses.
- Advertising design and content production
- Video advertising and animated assets
- Social media campaign assets
- Creative adaptations across agreed formats
Deliverables, versions and intended uses are agreed before production. We can continue with new assets as the campaign develops.
HOW WE WORK
A connected path from idea to assets.
Creative development and production stay connected throughout the project. We agree the direction and outputs, with feedback at defined stages before the work moves forward.
01
Understand
We clarify the campaign objective, audience, brand context and intended uses.
02
Create
We develop the concept, core message and visual direction, then agree the scope.
03
Produce
We create the key visuals, video and supporting assets around the agreed direction.
04
Deliver
We hand over the agreed formats and can continue with adaptations or further campaign content.
A campaign can build on our brand development work and connect with video production, as one project or part of a longer creative partnership.
LET’S CREATE YOUR CAMPAIGN
What are you ready to promote?
Tell us what you’re launching, changing or promoting. We’ll help shape the creative direction and the work your campaign needs.